TicketCoaster - Charity Fundraising.

A charity influences sports venues, concert organisers and other promoters of ticketed event to make their ticket holders aware of the opportunity to have their tickets made into TicketCoasters.

The venue/organiser/promoter promotes the opportunity by one or more of the following methods.

At the point of slae.
When dispatching tickets by post.
In programme notes
Permitting distribution of a promotional leaflet/order form outside the event, within the programme or on seats.
Making PA Announcements.
Arranging celebrity endorsement.

At all times and at every opportunity the venue/organiser/promoter stresses that not only is the TicketCoaster buyer able to acquire a unique souvenir of the event but also that part of the purchase price will go to a named charity.

The ticket holders who wish to take advantage of the service send their used tickets and payment directly to The Coaster Company who process the tickets and return them as ticket coasters. The Coaster Company then pays the agreed amount to the charity.

The charity liases with the venue/organiser/promoter to maximise awareness of the opportunity.

Also Provides volunteers for leaflet distribution and/or inserting promotional leaflets/order forms into programmes.

The benefit depends on the charities involvement in the production and distribution of the promotional leaflet/order form.

If the standard Coaster Company promotional leaflet/order form is used (with the charity name stamped on the reverse for identification purposes) we offer the charity £1.00 per TicketCoaster ordered.

If the charity produces its own promotional leaflet/order form, with the charity name on the front as an integral part of the text, we offer £2.00 per ticket ordered.

	A NEW Idea For Charity Fundraising TicketCoasters are unique souvenirs of sporting events and concerts that say I WAS THERE. A genuine ticket is incorporated within a quality coaster compromising a cork-backed hardboard base and a protective laminate surface, to create a useful and durable coaster. The product has a perceived value of £6.00. We are offering charities a part of our TicketCoaster income in return for assistance in promoting the product.

How It Works A charity influences sports venues, concert organisers and other promoters of ticketed event to make their ticket holders aware of the opportunity to have their tickets made into TicketCoasters. The venue/organiser/promoter promotes the opportunity by one or more of the following methods. At the point of slae. When dispatching tickets by post. In programme notes Permitting distribution of a promotional leaflet/order form outside the event, within the programme or on seats. Making PA Announcements. Arranging celebrity endorsement. At all times and at every opportunity the venue/organiser/promoter stresses that not only is the TicketCoaster buyer able to acquire a unique souvenir of the event but also that part of the purchase price will go to a named charity. The ticket holders who wish to take advantage of the service send their used tickets and payment directly to The Coaster Company who process the tickets and return them as ticket coasters. The Coaster Company then pays the agreed amount to the charity. What The Charity Does The charity liases with the venue/organiser/promoter to maximise awareness of the opportunity. Also Provides volunteers for leaflet distribution and/or inserting promotional leaflets/order forms into programmes. What The Charity Gains The benefit depends on the charities involvement in the production and distribution of the promotional leaflet/order form. If the standard Coaster Company promotional leaflet/order form is used (with the charity name stamped on the reverse for identification purposes) we offer the charity £1.00 per TicketCoaster ordered. If the charity produces its own promotional leaflet/order form, with the charity name on the front as an integral part of the text, we offer £2.00 per ticket ordered.

Why We Are Offering this Opportunity Within the calculations for establishing the retail price of a TicketCoaster, we included an allowance for the cost of marketing the product. The product is difficult to market without extensive advertising in a wide variety of magazines and programmes or conducting a PR campaign. Both are expensive. We would rather give our marketing allowance to a charity that could more effectively influence decision makers in the sports event and concert sector. For virtually no expenditure the charity would achieve more. In simple terms, for example an influential charity would be more likley to be able to arrange a public address announcement at the F.A. Cup final than we would.